Freshworks: Technical Product Marketing Manager, AI — San Mateo, CA, United States

About Freshworks

Freshworks develops cloud-based software for customer and employee experiences. Its product range includes customer support, sales and marketing automation, chat and IT service management. The employer names Freshdesk, Freshsales, Freshmarketer, Freshservice and Freshchat, supported by shared platform services. These applications address different operational needs, from managing customer conversations and sales activity to helping employees obtain IT services. The business emphasises software designed for end users and straightforward implementation.

The position and its setting

Freshworks lists Technical Product Marketing Manager, AI in San Mateo, CA, United States, under reference P102952. The details below separate the work described by the employer from essential conditions, preferred experience and practical preparation advice.

• Employment type: Full-time
• Employer listing date: 9 September 2026
• Brands: Freshworks

Responsibilities and work described

• Freshworks is looking for a Technical Product Marketing Manager to bring the next generation of AI-powered IT service management to market
• The conversation around enterprise AI has gotten technical
• Buyers and prospects are asking about model quality and evaluation, agent-to-agent coordination, MCP and tool-calling, retrieval and data grounding, inference economics, and where automation ends and autonomy begins
• Marketing that can't engage at that level gets discounted
• You'll be the technical voice of Freshservice AI by authoring the content that stands up to scrutiny and making sure our external narrative matches what the product genuinely does
• While you won't be asked to build or maintain demo infrastructure, you will be expected to get into the product yourself, run the workflows, and form your own view before you write about them
• Own the technical narrative for AI across Freshservice —how our agents work, how they're grounded in the right context, how quality is measured, and why our architectural choices matter
• Author technical content that holds up under scrutiny: architecture explainers, deep-dive blogs, whitepapers, model and evaluation narratives, and integration guides for platform teams
• Enable the technical field
• Building: the material that Solution Engineers, Solution Architects, and Customer Success need to win technical evaluations, POCs, and security or architecture reviews
• Support: customer and prospect conversations directly when technical depth is the deciding factor, such as evaluations, advisory boards, analyst briefings, and customer interviews
• Partner with Product Management and Engineering across the lifecycle, translating technical decisions into customer value and carrying technical buyer feedback back into the roadmap
• Represent Freshworks externally at webinars, industry events, and in bylined technical writing
• Tracking: the AI landscape, including models, agent frameworks, emerging protocols, competitive moves as well as how these trends will impact ITSM use cases

Essential requirements and candidate background

• 5+ years in product marketing, technical marketing, solutions engineering, or another technical customer-facing role in B2B SaaS
• Real fluency in modern AI systems: agent frameworks and orchestration, tool-calling and MCP, retrieval and grounding, evaluation and quality measurement, fine-tuning, and the practical trade-offs among cost, latency, and accuracy
• Comfort working hands-on in product and demo environments
• You configure the workflows, run the prompts, and probe the edges yourself rather than waiting for a briefing
• You don't need to be the person who builds the environment
• A bias toward investigating
• When you don't understand how something works, your first move is to go try it
• Published writing, talks, repos, or shipped side projects tell us more than a slide library
• Ability to write clearly and specifically for technical readers without hiding behind abstraction
• Credibility with engineers
• You can sit in an architecture review, follow it, and ask the question that changes the answer
• A point of view
• You arrive at discussions with a take, not a status update
• Written and verbal communication skills

Preferred experience and additional strengths

• Experience marketing ITSM, IT Operations, DevOps, observability, cloud, cybersecurity, or enterprise infrastructure products
• Familiarity: enterprise AI adoption patterns and the governance, security, and data-residency questions that gate it
• Experience marketing to IT administrators, platform teams, and enterprise technology evaluators
• Experience: agent development, evaluation frameworks, or automation and workflow platforms
• A public footprint (e.g., writing, talks, demos, or repos) that shows how you think
• Compensation is based on a variety of factors including but not limited to location, experience, job-related skills, and level
• Bonus/equity may be available
• Freshworks offers multiple options for dental, medical, vision, disability and life insurances
• Equity + ESPP, flexible PTO, flexible spending, commuter benefits and wellness benefits are also offered
• Freshworks also offers adoption and parental leave benefits

Location, schedule and contract conditions

For this overseas or regional listing, confirm work authorisation and any location restrictions with the employer. The location does not establish visa sponsorship or permission to work remotely from India.

• Please note: This is a hybrid role that will be based in San Mateo, CA and requires an in-office presence three days per week (Tuesday - Thursday)
• Work arrangement: Hybrid
• Advertised location: San Mateo, CA, United States

Pay and application dates

A verified salary figure is not established in this article. An online estimate for another Technical Product Marketing Manager, AI vacancy is not an offer for reference P102952; use the employer’s own pay disclosure and recruitment communication.

A closing date is not confirmed in this article. Check the current employer page before submitting: an undated posting can change or be withdrawn.

How to apply to Freshworks

Applications follow the official employer page linked below.

Open the official Freshworks posting below and match the title and reference P102952.

Compare your qualifications and experience with the essential conditions for the San Mateo, CA, United States position, then read the preferred criteria separately.

Prepare an accurate CV and the supporting items requested in that employer’s application. Provide only information and documents you are authorised to share.

Use the employer’s application option, complete the required fields and review the submission. Retain the acknowledgement when one is provided. Job Alerts World does not receive the application.

Practical preparation: AI

An AI-related example should make the task and evaluation explicit. Explain the inputs, the system’s intended output and how you checked errors, usefulness or reliability, rather than relying on the model name alone.

Relevant skills

• MCP
• AI/ML
• AI
• marketing
• cybersecurity
• communication